Privacy Policy


CITY AM CLUB (“CITY AM CLUB”) is a private community built on trust. CITY A.M. of 130 Fenchurch Street, London EC3M 5LY is the data controller (“CITY AM” or “we”) and we take your privacy seriously. If you have any questions about this policy, we can be reached by email at
Alternatively, you can contact us at:
Privacy Policy Issues
130 Fenchurch Street
London EC3M 5LY
UK This privacy policy sets out the basis on which any personal data that we have collected about you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.
We review this privacy policy regularly. Occasionally we may need to make changes or additions to this privacy policy that may affect how we handle your data. We will post new versions of this privacy policy on our website (the “Website”). We may also notify you of changes to this privacy policy by email. This privacy policy was reviewed and updated in November 2018.


When you register on our Website, we will collect some personal information from you, such as your full name, email address, date of birth, location, occupation, interests, and other data you upload or enter into your profile. This personal data is entered by you during the application or registration process, in order to become a member of the CITY AM CLUB, apply for membership or other use of the CITY AM CLUB Service. While your credit card number is validated on the Website, your credit card number and payment details are stored exclusively by our third party payment providers and not by us.

We may also collect data about your navigation of the Website on an aggregate basis, such as your Internet Protocol Address (“IP Address”), which is identified and logged automatically in our server log files whenever you navigate the Website, your Internet Service Provider (“ISP”), your login frequency, the pages you visited within the Website, and the Internet browser or device you are using.

When you participate in the Website member offers, complete forms for optional promotions, RSVP for the Website events, or participate in contests, surveys, or beta testing, we may require that you submit certain personal information to the Website, our mobile application or via email. You may also voluntarily provide personal information when you send us an enquiry or support request via email. When you contact us, we keep a record of your communication, and may use third party service providers (e-mail system provider, CRM systems), to help solve any issues you might be facing in the future. When you use CITY AM CLUB, you may share your location data for us to optimise your experience and inform you about other members nearby. You may also share your interests and this data that is shared with us.

Surveys are periodically conducted to collect information to help us improve the Website. All information collected through surveys will remain confidential, even if we use a third party to help us conduct the survey, unless otherwise indicated.

In order to facilitate the fulfilment of privileges for Members, You may authorise CITY AM to provide private data relevant to privilege redemption to privilege partners in question. Your approval will be requested before such data is exchanged. Any such exchange only happens for the fulfilment of privileges.


We use cookies on the Website and other technologies to recognise you and uniquely identify your browser. This helps us to provide you with a good user experience when you use the Website and also allows us to improve the Website. By continuing to use the Website, you are agreeing to our use of cookies.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.

We use the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of the Website. They include, for example, cookies that enable you to log into secure areas of the Website.

  • Analytical/performance/statistical cookies. They allow us to recognise and count the number of visitors and to see how visitors move around the Website when they are using it. This helps us to improve the way the Website works, for example, by ensuring that users are finding what they are looking for easily.

  • Functionality cookies. These are used to recognise you when you return to the Website. This enables us to personalise our content for you, greet you by name and remember your preferences.

  • Targeting cookies. These cookies may record your visit to the Website and the pages you have visited on our Website. We will use this information to make the Website more relevant to your interests.

  • Please note that third parties (including, for example, providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.

Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or indicate when a cookie is being sent. You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of the Website and your user experience may be inferior when navigating our Website.


Information collected may be used to provide and improve our products and service of the Website; for billing, identification and authentication purposes; to analyse the Website usage for statistical purposes; to manage and improve our products and the Website; to deliver administrative and informative notices and communications relevant to your use of our products and the Website; for internal market research; for troubleshooting problems; for detecting, protecting against and preventing fraudulent or other criminal activity; for distribution to third party contractors who provide services to us (such as our email server) who are bound by our privacy restrictions or restrictions at least as restrictive as those set forth in this policy; to enforce our Terms of Service.


When you submit information to CITY AM, it is collected, processed and maintained solely by us or by our third party contractors, those third party contractors being bound by our privacy policy or by restrictions at least as restrictive as those set forth in this policy.

Partners may sponsor special member offers, promotions, privileges or contests that require you to disclose personal information to benefit from them. We will never disclose private member data, including email addresses, to partners without your prior express consent. Certain partners may require members to opt-in or agree to terms on the partners’ landing pages authorising us to provide member information to the partner in question. We advise you always to check our partners’ privacy policies before submitting information about yourself.

We may disclose your personal information:

  • In the event that we sell or buy any business or assets, in which case we may disclose your personal information to the prospective seller or buyer of such business or assets;

  • To identify, contact or bring legal action against you if you are violating our Terms of Service or other rules or if we believe you are causing injury or interference with the rights of members, the general public or CITY AM;

  • if we or substantially all of our assets are acquired by a third party, in which case personal information held by us will be some of the transferred assets; and

  • If we are under a duty to disclose or share your personal information in order to comply with any legal obligation, or in order to enforce or apply our Terms of Service and other agreements or to protect our rights, property, or safety of our customers, or others.

  • In the event that you raise a payment dispute and your bank or credit card provider requests data supporting your transaction and use of the CITY AM CLUB Service.


By using the Website you are consenting to the terms of this privacy policy and you agree that CITY AM and its partners (if you have provided the respective partner your email address or have consented to us giving your email address to the respective partner) may send you communications regarding goods, services, events and other information that may be of interest to you. You may opt out of receiving communications from us and/or our partners, and from participating in member surveys at any time by either following the simple unsubscribe process set out in each email, sending us an email at  or going to your account settings and deselecting the relevant boxes. You may opt in to receiving communications from us and/or our partners at any time by going to your account setting and selecting the relevant boxes or sending an email to .

Please be aware that on certain, rare occasions, we will send emails to communicate important corporate or member messages, like changes in our privacy policy or a receipt of your membership payment. These emails will not have an unsubscribe feature, as they are one-time only communications.

If you supply us with your postal address, you may receive mailings from us with information on new products and services or upcoming events. If you do not wish to receive such mailings, please let us know by emailing us at .

To ensure removal from any lists, please provide us with your exact name, as it appears in your CITY AM CLUB profile, and address when communicating with us.


Our main servers for registered users and members are based in the Netherlands. However, the data that we collect from you may be transferred to, and stored at, a destination outside the Netherlands and the European Economic Area ("EEA") by us. It may also be processed on our behalf by staff operating outside the UK, the Netherlands and the EEA who works for us or one of our suppliers. By consenting to the collection and processing of your personal data, you agree to such transfer, storing or processing. We will take all steps reasonably necessary to ensure that your personal data is treated securely and in accordance with this privacy policy.

The transfer, storage or processing of personal information outside the UK, the Netherlands and the EEA does not diminish your rights and we will take all reasonable steps necessary to ensure that any information that is transferred, stored or processed outside the UK, the Netherlands and the EEA will be treated securely, in accordance with this privacy policy and with the same level of protection required by the General Data Protection Regulation (GDPR).


CITY AM may retain information submitted by you following application/termination/deactivation of your CITY AM CLUB membership, ensuring that you will benefit from communications, and to allow for (re-) activation of your CITY AM CLUB membership at a later point in time. If you de-register from all CITY AM CLUB Services, we may retain information submitted by you or collected from you, for such time as is reasonably necessary for backup, archival and/or audit purposes, to prevent fraud or other criminal activity, or prevent violation of our Terms of Service and for such time as may be required by applicable laws.

We will remove personal information by deleting it from our database if required to do so by law. We will also delete personal information upon your request in line with the right to erasure (‘right to be forgotten’) according to Art. 17 GDPR and similar local and national regulations elsewhere. According to Art. 16 GDPR (and similar local and national regulations elsewhere), following the right to rectification, we will also rectify inaccurate personal data concerning you (for both, send e-mail request to ).

We regularly review the way we collect, store and process information, including physical security measures, in order to protect our systems from any unauthorised access.

All of our services are fully encrypted using SSL.

Access to any personal information is limited to CITY AM employees, contractors and agents, to the extent relevant to their job duties (such as processing certain information). Anyone with access to private data is bound by strict confidentiality obligations.


The GDPR and other local and national regulations give you the right to access personal data held about you. Your right of access can be exercised in accordance with these Acts, subject to any fees that CITY AM may be permitted to charge you under such Acts (send e-mail request to ).


On occasion, we may use personal information for new, unanticipated uses not previously disclosed in this privacy policy. In such cases, we will notify you of the content and purposes of the change by email. If you do not oppose such change in writing (by email to ) within ten (10) days of the date of the email, the changes will be deemed accepted by you. Any data collection changes will be effective from then on. We will not retroactively collect data for new collection procedures.